Sunday, January 15, 2012

Investigation says at the same time loving also tradition reads electronic book user

norton internet antivirusBeijing time on April 30 evening news, according to foreign med most popular selling dvd discovery ia coverage, books market seeks advice from Zhou Wufa of company Codex Group to express findings report to say, kindle user still is buying malic IPad and Yamaxun more and more pressworking pattern books.



This investigation makes clear, although the electron is read at present be in fashion for a period, but in the epigone that traditional media still theres is no lack of in electronic book reader. This report po dog crates large breed ints out, in the books that Kindle user buys, only of 37% is Kindle format, and presswork the boo dog stairs and ramps ks of the format was occupied 50% . Meanwhile, in the books that IPad the best selling dog stairsuser buys, have 46% come from IBookstore of Yu Ping fruit or Kindle shop, the books that buys in latter shop is OK also read on IPad. Codex Group is in the middle ten days of a month bought book user to have afore-mentioned investigation to more than 6700 in April, plan what the business school holds to pause in Zhou Wuwo " the future of publication course of study " this report is published on the conference. furniture light



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How does this report affect an user to buy to the product such as Kindle and IPad presswork media has fair referenced value, but long-term and character, the influence that the electron such as similar Kindle and IPad reads a product to be sold to books still unknown. Current, the user buying a book that has Kindle or IPad and the user appearance that do not have this kind of equipment are compared, buying more books and read more slightly better of respect of content of each big the press, but its influencing factor is made clear hard however. Peter Haidike of Codex Group president - Smith points out, the user that although Kindle is mixed,IPad buys a book to liking very much is very charming, but the run dvd discovery best buy that Kindle books sales volume increases place to bring closes to be offsetted by lower price place however.

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This investigation also makes clear, kindle and IPad are in to driving Yamaxun and apple the po dvd discovery rtion of books market is helped somewhat. After once visit Yamaxun to buy the user of the book regula dog crates large dogs rly,having Kindle, they buy books morely from Yamaxun, is not other books distrib dvd discovery 4 u the most popular selling dvd discovery tors. Haidike - Smith says: "My discovery is done not have other the consequence of any retail market strategy can be compared to it. "My discovery is done not have other the consequence of any retail market strategy can be compared to it..



The investigation of Codex Group returns discovery, the inchoate purchaser of IPad is the male user that has had malic product more, haidike - Smith thinks this is accorded with " anticipate " . In the user that buys IPad, male user is female user 3 times much, and in the user that buys IPad in the plan, the male also exceeds a female one times much still. In the user of Kindle, male user and female user almost have equal shares. According to this investigation buys intent mediumly to analyse, codex Group predicts, this year later on the user that the user of IPad will exceed Kindle, predict IPad sales volume will exceed 3 million this year. Wall street analyst predicts before this, sales volume is IPad about this year 4 million. (Xiao En)

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